Sojern Traveler Advertising

4.8 (115 REVIEWS)

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HT Score  
97 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
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Olga, Christian, Damien + 14 more experts recommend Sojern

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Sojern Traveler Advertising

4.8 (115 REVIEWS)

Ranked 2 (out of 117) in Digital Marketing Agencies

2024 Finalist HotelTechAwards

Hoteliers voted Sojern as the #2 Digital Marketing Agencies provider in the 2024 HotelTechAwards

Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the world

Drive Demand. Convert Customers.

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Ratings Summary

4.8
Excellent
Ease of Use
4.8/5
Customer Support
4.8/5
ROI
4.6/5
Implementation
4.7/5

Recommended by

Achievements

Trending Product

This vendor's trending score is rising, Sojern Traveler Advertising is the #2 most trending product in the Digital Marketing Agencies category (out of 117) and the #68 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

Learn more
Certified Support

Sojern has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.

Learn more about this achievement in the official press release
User's Choice Award

Hoteliers voted Sojern as the #2 Digital Marketing Agencies provider in the 2024 HotelTechAwards

Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the world
Certificate of Excellence

This vendor has earned the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Ht score logo
97 HT Score

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.

Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
About Sojern Traveler Advertising
Founded in 2007 | Headquarters in San Francisco (United States) | 514 employees
Sojern is a leading digital marketing platform built for travel marketers. With Sojern, hotel marketers can worry less about digital marketing and instead focus on what they do best: delivering an exceptional customer experience for their guests. Powered by artificial intelligence and traveler intent data, Sojern's easy-to-use Traveler Advertising Solutions enable hoteliers to engage and convert travelers, and drive direct demand through multichannel marketing. More than 10,000 hotels, attractions, tourism boards, and travel marketers rely on Sojern annually to engage and convert travelers around the world.

Capabilities

Reduce OTA dependency and increase direct bookings

Offload your media planning to experts

Establish a direct relationship with your guests

Uncover insights and track performance

Unrivaled Traveler Insight

Features

Website Development

4/5 features

SEO & Content

4/5 features

Paid Search & Digital Advertising

4/5 features

E-commerce

4/5 features

Reporting & Analytics

4/5 features

Available Add-ons & Modules

Metasearch

Hotel Metasearch Management Software
Targeted campaigns across the top meta engines. Sojern partners with global names in hospitality as well as independent hoteliers, regional chains, and everything in between. Sojern’s custom traveler audiences, intelligent marketing tools, and actionable real-time insights help hoteliers drive direct bookings, increase profitability, and optimize digital marketing budgets.

INCLUDED

Travel Marketing Platform

Direct Booking Tools
Sojern gives hotel marketers a simple and sophisticated travel marketing platform to help them reach, engage and convert travelers throughout their planning and booking journey, across various digital media channels. With unmatched visibility into travel demand, we help hoteliers increase their visibility and drive direct bookings. Our platform provides everything they need for success including real-time market insights, on-demand campaign and reporting tools, creative services, and a support team of travel experts.

INCLUDED

Ad Design Services

Hotel Metasearch Management Software
Need banners ads for your hotel? We can help. We offer free creative ad development to all of our customers that qualify. And we run A/B testing at scale to continuously improve performance, to ensure your ads work.

INCLUDED

Pricing

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

Sojern Average Sojern

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No matching results

0

Success Stories

3

References

6

Featured Customers

Success Stories

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Sojern doesn’t have any case studies available

Popularity by Segment

Size

6 | X-Small (1-9 room)

8 | Small (10-24 room)

40 | Medium (25-74 room)

34 | Large (75-199 room)

38 | X-Large (200+ room)

Country

33 | United States of America

13 | Mexico

12 | Italy

7 | Spain

6 | Thailand

5 | United Arab Emirates

4 | Vietnam

4 | Greece

4 | Indonesia

3 | Bulgaria

3 | Portugal

3 | Turkey

3 | Japan

2 | United Kingdom

2 | Costa Rica

2 | Turks and Caicos Islands

2 | Croatia

2 | Germany

2 | Malta

1 | Singapore

1 | Cambodia

1 | Hungary

1 | Hong Kong

1 | Netherlands

1 | Ecuador

1 | Laos

1 | Malaysia

1 | Jamaica

1 | Canada

1 | Colombia

1 | Egypt

1 | France

1 | Romania

1 | Czech Republic

1 | Saint Lucia

Type

41 | Luxury Hotels

33 | Resorts

26 | Branded Hotels

24 | Boutiques

15 | Bed & Breakfast & Inns

14 | Limited Service & Budget Hotels

11 | City Center Hotels

6 | Motels

5 | Extended Stay & Serviced Apartments

5 | Vacation Rentals & Villas

4 | Airport/Conference Hotels

3 | Hostels

2 | RV Parks & Campgrounds

1 | Casinos

Region

47 | North America

42 | Europe

22 | Asia Pacific

9 | Middle East

4 | South America

4 | Central America

Category

115 | Digital Marketing Agencies

14 | Guest Messaging Software

1 | Hotel CRM & Email Marketing

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Hotelier Rating

Excellent
114
Very Good
12
Average
3
Poor
0
Terrible
0

Property Size

  • X-Small (6)
  • Small (8)
  • Medium (40)
  • Large (34)
  • X-Large (38)

Country

  • United States of America
    United States of America
    (33)
  • Mexico
    Mexico
    (13)
  • Italy
    Italy
    (12)
  • Spain
    Spain
    (7)
  • Thailand
    Thailand
    (6)
  • United Arab Emirates
    United Arab Emirates
    (5)
  • Vietnam
    Vietnam
    (4)
  • Greece
    Greece
    (4)
  • Indonesia
    Indonesia
    (4)
  • Bulgaria
    Bulgaria
    (3)
  • Portugal
    Portugal
    (3)
  • Turkey
    Turkey
    (3)
  • Japan
    Japan
    (3)
  • United Kingdom
    United Kingdom
    (2)
  • Costa Rica
    Costa Rica
    (2)
  • Turks and Caicos Islands
    Turks and Caicos Islands
    (2)
  • Croatia
    Croatia
    (2)
  • Germany
    Germany
    (2)
  • Malta
    Malta
    (2)
  • Singapore
    Singapore
    (1)
  • Cambodia
    Cambodia
    (1)
  • Hungary
    Hungary
    (1)
  • Hong Kong
    Hong Kong
    (1)
  • Netherlands
    Netherlands
    (1)
  • Ecuador
    Ecuador
    (1)
  • Laos
    Laos
    (1)
  • Malaysia
    Malaysia
    (1)
  • Jamaica
    Jamaica
    (1)
  • Canada
    Canada
    (1)
  • Colombia
    Colombia
    (1)
  • Egypt
    Egypt
    (1)
  • France
    France
    (1)
  • Romania
    Romania
    (1)
  • Czech Republic
    Czech Republic
    (1)
  • Saint Lucia
    Saint Lucia
    (1)

Region

  • North America
    North America
    (47)
  • Europe
    Europe
    (42)
  • Asia Pacific
    Asia Pacific
    (22)
  • Middle East
    Middle East
    (9)
  • South America
    South America
    (4)
  • Central America
    Central America
    (4)
10

Digital Team really helpful and knowledgeable.

E-commerce Executive from 200 to 499 room Resort in Thành phố Phan Thiết (Vietnam)

Verified
23 days ago
Mr. Gavin Koh help a lot with step by step following for digital,advertising, and other thing like social page, SEO
Country Vietnam
E-commerce Executive
X-Large Hotel
10

Hassle Free

Sales Executive from 50-74 room Boutique in Kyoto (Japan)

Verified
28 days ago
Efficient client support via email and Whatsapp - props to Mr Gavin Koh for being on the ball. From the introductory web-meeting to the easy-to-use spreadsheets, everything was a cinch!
Country Japan
Sales Executive
Medium Hotel
10

Sojern best company for traffic acquisition and digital advertising

from 100 to 199 room Luxury Hotel in (Spain)

Verified
1 months ago
We are very happy working with Sojern from the last 2 years. They are helping us with digital marketing, remarketing and prospecting. Their services are remarkable. The traffic and bookings in our website have been growign thanks to them.
Country Spain
Large Hotel
10

Fast replies and easy to use portal

Marketing Communications Team Leader from 100 to 199 room Luxury Hotel in Minato City (Japan)

Verified
1 months ago
I truly appreciate the patience and fast replies of Sojern's representatives. The portal is also very easy to use and allows easy reconciliations. In addition, the data available on the portal is easy to understand.
Country Japan
Marketing Communications Team Leader
Large Hotel
10

Good work together

Marketing from Resort in Garda (Italy)

Verified
2 months ago
I appreciate the accessibility of our contact person, the user-friendly design of the dashboard, and the positive outcomes in terms of bookings.
Country Italy
Marketing
10

Sojern is a partner not a provider.

Director of Sales from 75-99 room Luxury Hotel in Firenze (Italy)

Verified
4 months ago
Their products, the panel board, the info on the ROI and the and the customer service that is really important for us.
Country Italy
Director of Sales
Large Hotel
6

Affiliation

campaign manager from 500+ room Branded Hotel in Oeiras (Portugal)

Verified
4 months ago
Sojern has undeniably emerged as an indispensable partner in our digital marketing initiatives at Vila Galé. The platform not only facilitates the seamless implementation of campaigns but also stands out for its user-friendly interface, making the entire process remarkably straightforward. This ease of use has been a game-changer, allowing...
Country Portugal
campaign manager
X-Large Hotel
10

The push that the direct channel needed.

from 25-49 room Boutique in Palma (Spain)

Verified
4 months ago
SOJERN's service stands out prominently due to its remarkable agility in adapting campaign formats and content swiftly. This responsiveness is a key asset, ensuring campaigns remain dynamic and effective in real-time. The capability to promptly adjust not only enhances the overall efficiency of marketing efforts but also underscores SOJERN'...
Country Spain
Medium Hotel
9

Simplicity is powerful

Director of E-Commerce from 100 to 199 room Luxury Hotel in Porches (Portugal)

Verified
4 months ago
Besides the great team that is always at your side, the amount of qualified traffic is impressive. A very polished product and pretty much "hands-off" after the initial setup, with great results for our brand.If you like data, to me they've reached the sweetspot - a balanced amount of usable data, instead of endless rolls of useless vanity...
Country Portugal
Director of E-Commerce
Large Hotel
10

Great partner

Revenue Manager from 50-74 room Hostel in Madrid (Spain)

Verified
4 months ago
We've experienced a lot or direct reservations compared to before, we are a small property and don't have the expertize or time to properly redicted traffic to our website. Sojern really help us doing so.
Country Spain
Revenue Manager
Medium Hotel
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • ...
  • 12

Expert Q&A and Partner Recommendations

Submit Recommendation
Question:

What does this product or service do well?

Answer:

Sojern offers a marketing platform that grants great visibility into travel demand and intelligence to make the most of a budget. Sojern provides data into how travel and business intertwine that helps users make data driven decisions and define the right strategy to attract travelers.

Question:

What differentiates this product or service from the competition?

Answer:

Sojern allows users to understand how demand and supply interact as well as the intent based on historical and behavioral trends. Users can use data to make better decisions and the right moves with their budget.

Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

I would recommend contacting the Sojern team to better understand how they leverage travel intent, historical and behavioral data into their platform and how it data-driven decisions making and more captured business.

RecommendationAvatar RecommendationAvatar RecommendationAvatar + 14 recommend
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Are you a consultant or vendor that recommends Sojern? Leave a recommendation

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Support

Verified Support

Sojern has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.

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Response Time

Less than a day

Responsiveness

Excellent

Optimized for quick response

This vendor has enabled Instant Connect to deliver fast follow-up to your request and same day price quotes.

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